Social Media Marketing

How to Use Instagram Stories Like a Pro
Nov
29

It is never too late! Changing careers at 30, 40, 50+

Do you feel like you’re not progressing in your current career? Feeling unfulfilled? Just want a change but worried it is too late? A growing number of Australians are switching tracks and pursuing a change of careers at all ages. Why? There are lots of reasons why people switch. Many workers switch tracks for better [...]
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Nov
06

How Communications Factor in Social Media Marketing and Strategy

Social Media is a great exposure for a business. Not only does it allow you to be seen by hundreds and more, but you can also take advantage of these platform through network connection building. However, a social media marketer must be organized, prepared and is effective in communicating with the audience, his or her […]

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Oct
12

How the New Instagram API Graph will Affect Marketing

From a social media platform used by art and visual aficionados to businesses who want to showcase their products and services through visual content, Instagram has definitely levelled up in both a social and marketing point of view. Instagram has also reached the one billion mark in users, quickly following Facebook on the number of […]

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Oct
10

Trends that Will Affect Social Media Marketing in 2019

Social media marketing is a very competitive industry. With all the digital noise coming from all directions, businesses will need to figure out a unique approach of getting heard or seen out of the noise. As a student, you can see market competition as a battle royale scenario. The players are different businesses, while the […]

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Oct
08

Social Media Marketing Tips that will Benefit Small Businesses

Experts have said it. Top brands have said it. Even blogs have said it. Social media marketing is a powerful avenue that allows business owners to define their target market, engage with potential customers and be up to date with customers via brand engagement. No matter the size of the business, social media — when [...]
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Sep
28

How to Further Enhance Your Social Media Marketing Skills and Management

The digital age has allowed a new platform of marketing where everything is based on digital media. Hence, the name Digital Marketing stands out and it is where brands and businesses have made considerable investment to further their marketing reach. Digital marketing is applied across search engines, social media, news sites, video streaming sites and [...]
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Sep
20

An Organized Approach to Social Media Marketing

In the world of social media marketing, organization is key when it comes to knowing your resources to be able to market continuously. With organization comes time allocation, budgeting, creative planning and brand management. Take, for example, business A is having a hard time finding clients during the winter break. But, its competitor Business B [...]
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